At 10Eight, We Believe Strongly In Three Things:

1.) Simple, Affordable, Awesome Shades

2.) Sunshiny Days

3.) Weiner Dogs


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With that in mind, we set out to create simple, affordable, awesome sunglasses that spread sunshine to local Weiner Dog Communities (where some humans reside as well!)

No sketchy marketing tricks.

No inflated promises.

Just great affordable simple sunglasses with a strong community purpose built behind the lenses.

How It Actually Works

First, we make awesome affordable sunglasses that we’re proud to show our mom.

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Then we sell these tinted eye-windows to awesome people we're proud to call our friends.

Now...

You may not believe this...

But 10Eight Eyewear is kinda sorta a halfway serious business sometimes. We pull out our calculators, put on our serious faces, and use sales proceeds to purchase inventory, pay the team, keep the lights on. All the boring necessary shenanigans needed to keep the business running.

But once that nonsense is completed all remaining net profits (every single penny) goes straight into The Sunshine Fund.

And this is how the sunshine happens!

No complicated formulas.

No accounting tricks.

Just a straightforward way to turn sunny days into brighter communities.

The Sunshine Fund

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Finally...Let's talk about Sunshine!

The Sunshine Fund exists to do one thing:

1.) Bring a little extra light to local communities.

Sometimes that looks like helping a small business.

Sometimes it means supporting someone working towards a meaningful goal.

Sometimes it’s just a simple act that makes a day better.

We don’t overcomplicate it.

We don’t promise more than we can deliver.

We just show up, consistently.

Because when the business does well, the community does too.

It's honestly as simple as that. Ruff!

But This Is Most Definitely Not About 'Just' Us

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10Eight Eyewear is not meant to be a "give-back” brand.

Instead, the wheels turn best when this is something we build together.

You.

Me.

The dachshunds.

All of us.

Because the real goal isn’t about attention to a business it’s about momentum for communities.

It’s about your neighborhood.

Your friends.

Your coworkers.

The small businesses you care about.

The places that make your everyday life feel like home.

The Sunshine Fund exists to support those kinds of moments: the small, meaningful ones that strengthen where we live.

Have an Idea That Would Bring Sunshine Into Your Local Community?

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Community matters.

People matter.

Local businesses matter.

If you know of a simple way to spread sunshine in your local community, whether it be a small business that could use support, a local initiative worth backing, or a practical act of kindness that would make a difference in someone's life, please reach out to us about it.

Unfortunately, we can’t bring every idea to life, but we read every submission and choose a few to fund through The Sunshine Fund.

Together we can create sunshine, smiles, and brighter communities!

Spread Sunshine

Shop Shades

SeaSmoke

SeaSmoke

SeaSmoke

$35.00
Clearwater

Clearwater

Clearwater

$35.00
CarbonSlate

CarbonSlate

CarbonSlate

$35.00
VectorRose

VectorRose

VectorRose

$35.00
GuardianBlack

GuardianBlack

GuardianBlack

$35.00
EmberBlaze

EmberBlaze

EmberBlaze

$35.00

Frequently Asked Questions

Sounds Too Good To Be True. Is This A Scam?

Fair question. Completely understand how this could sound that way.

However, rest assured, 10EightEyewear is a legit and honest company. On the surface, we operate just like any other business: we design and sell a product (sunglasses), and then we have operating costs (inventory, payroll, marketing costs, etc.) that must be paid to ensure we stay in business.

The difference is what we do after we pay our bills.

Once our expenses are covered, all net profits are then directed into The Sunshine Fund, which is a fund we use to support local communities through real-world acts of kindness. Whenever possible, we share these 'acts of kindness' publicly so you can see the impact for yourself.

There’s no fine print, no obligation to participate, and no pressure to buy. If our sunglasses aren’t for you, that’s okay—we’re still glad you’re here.

We’re not perfect, and we’re not claiming to save the world. We’re just trying to build a good business that does some good along the way.

Do 10Eight Sunglasses Have Polarized Lenses And Offer Full UV Protection?

Absolutely. All 10Eight Eyewear are equipped with premium 1.1mm TAC (Tri-Acetate Cellulose) polarized lenses, designed for exceptional clarity and full UV protection. The lenses block 100% of UVA and UVB rays, helping to reduce eye strain and protect against long-term sun damage. Whether you're driving, on the water, or outdoors, 10Eight polarized TAC lenses ensure glare-free vision with complete UV protection to keep your eyes safe all day.

How Long Does Processing And Shipping Take For My Order?

Rest assured, we're working our tails off to get your shades out the door as soon as possible! Shipping and processing times are normally as follows:

Same-Day Shipping: Orders placed before 11 AM EST (for any shipping method) ship out the same day, unless otherwise noted. Orders placed after 11 AM EST ship the next business day.

Delivery Estimates:

Standard Shipping (USPS): 2–4 business days

Express (FedEx 2-Day): 1–2 business days

Weekend Deliveries: No deliveries on Saturday or Sunday

PO Boxes: FedEx does not deliver to PO boxes.

Once your order ships, you’ll receive a confirmation email with a tracking number.

Please contact us with any concerns.

How Do I Get 10Eight Eyewear To Spread Sunshine In My Local Community?

Hey! Here are a few quick and easy ways to get involved.

First, join 'The Sunshine List.' The Sunshine List is where we share all the ideas we’re bringing to life and your feedback helps us determine how and where to best help others.

Second, share an idea with us. We'd love to know your answer to this question: "If you had a few extra bucks, how would you spread some sunshine in your local community?” We read every response and use them to help guide where and how we show up.

Finally, support the brand. When you buy a pair of 10EightEyewear sunglasses, you’re contributing to 'The Sunshine Fund.' So when the business does well, the community does too.

Unfortunately, we can’t act on every idea, but we’re committed to listening, choosing thoughtfully, and showing up consistently. That’s how we try to make the most impact without overcomplicating things.

How Much Money Is Actually Used To Help People, Businesses, And Communities?

We like to think our model is intentionally simple.

Essentially, we sell sunglasses and we operate the business pretty much just the same as any other business. This means we have costs and bills such as inventory, payroll, marketing, taxes, and a host of other day-to-day operations.

However, what makes 10EightEyewear different is what happens after we pay our required operating costs.

After these costs are covered, 100% of the remaining net profits are directed into The Sunshine Fund, where they’re used to support people, small businesses, and local communities through acts of kindness.

The exact amount varies based on operating costs, but on average roughly $8–$11 per pair goes to spreading sunshine.

It’s a straightforward approach that turns a normal purchase into something that can genuinely brighten someone’s day.

What Is Your Return & Exchange Policy?

Changed your mind? No problem. We want you to be completely satisfied with your 10Eight Eyewear. That’s why we provide complimentary returns and exchanges for 108 days after your purchase.

If you’re in the continental United States, return shipping is on us.

Simply ensure the product is in original condition (with tags, if applicable), and we’ll handle the rest. Our support team is always here to help.

Please reach out to us if you need assistance in returning or exchanging any 10Eight merchandise.

What If I Live Outside Of The United States, Does 10Eight Ship Internationally?

10Eight shades are eager to travel the world, however, at the moment, they’re sticking in the United States.

But stay tuned, because their international debut is coming. We’re working on their passports.

How Much Does Shipping Cost?

Our shipping is simple: $5 flat rate in the U.S. or free if your order is over $50. No tricky math. No surprises. Pop your address in at checkout to see all the delivery options.

If you had a few extra bucks, how would you spread sunshine within your local community?

We can’t act on every idea, but we read them all and choose a few to bring to life!